Center for Regional Development was established in August 2008 with the decision of the Governor of the Novosibirsk region. Center`s mission is to form the image of Novosibirsk Region, as competitive and attractive brand, which is interested not only for investment and international partners, but also for the population of the Region.
foundation of Agency
Center’s activities can be divided into three main blocks
Marketing strategy of the Regions promotion:
The Center is actively involved in forming of marketing and communication strategies of Novosibirsk Region, offering different marketing plans, concepts, projects that may have positive influence with the development of Novosibirsk Region and its promotion in national and global context
The Center develops and carries out projects to form social and investment attraction of the Region. Agency’s representatives take part in organization of exhibitions, fairs, forums, conferences and other public events aimed at improving of the Region`s reputation.
Full-cycle projects are carried out in this direction - from idea to the event realization and final evaluation.
Also, the Center supports the Region`s delegates at public events of regional, national and international level with printing, souvenirs, audio, video, and electronic products
The Center makes monitoring and evaluates realized project and efficiency of the Regions marketing strategy; provides consulting and intermediary services to individuals and legal persons in the management sector.
The main objective of the Center is to form the project system of Novosibirsk Region`s development
This system is aimed at increasing investment and social potential of the Region, with forming and implementation projects that have to show an innovative reputation of Novosibirsk Region
The Center is a communication platform that operates on the principles of marketing territory to involve experts of all the directions in the Region`s development
The main Center’s activities
The Center operates its work based on the order of the Regional Government, developing marketing conception of Novosibirsk Region`s promotion, content of this conception and main events, that can attract attention to the Region as a perspective and developing event center.